General Motors Fleet has signed on to sponsor RVX: The RV Experience. The inaugural RV market development event will be the kickoff to camping season and will take place March 12–14 at the Salt Palace in Salt Lake City, Utah.
As the featured sponsor of RVX, GM Fleet will be presenting both general sessions at the event. On Wednesday, March 13, KOA will be presenting their North American Camping Report and discussing consumer expectations around campground use.
On Thursday, March 14, GM Fleet will be presenting the general session on industry disruption. Featuring Emmy Award winning host, Katie Linendoll, as well the Founder of Waze Uri Levine, and the former CMO of Beats by Dre, Omar Johnson, this session will discuss ways to grow the industry while adapting to change from inside and outside the industry.
In addition to presenting the RVX general sessions, GM Fleet will have a display in the South Lobby of the Salt Palace Convention Center where attendees can view one of their Chevrolet Silverado 6500HD chassis.