
ARI Network Services signed an agreement with wholesale distributor Land 'N' Sea to replace Bell Recreational Product Group's Bellrpg.net website program with ARI-powered branded microsites.
Under the agreement, the microsites will be provided to eligible RV dealers which will include pre-loaded merchandising banners, Land 'N' Sea P&A catalogs, lead management forms and an eCommerce platform.
Dealers will also receive quarterly consultations and free online presence assessments as well as special offers on full ARI-powered RV dealer websites and other ARI products and services.
In addition, ARI will convert and optimize Land 'N' Sea's complete P&A catalogs, including the Bell RPG catalogs, into a consumer-oriented, illustrated parts lookup format to allow buyers to easily look up and order parts on ARI-powered dealer websites.
"With more and more of today's RV buyers researching products online, we recognized the importance of providing consumers with a seamless, branded online experience," said Tom Schuessler, president of Land 'N' Sea. "We're confident that ARI's branded microsites will help our dealers take their online presence to the next level."